The stunning Swan Hotel is right in the middle of the posh Suffolk seaside town of Southwold overlooking the main square and a pebble’s throw from the beach. Following a huge and costly renovation in 2017 (£6m to be exact) the hotel is now full of beautiful reception spaces and bedrooms with amazing stand-out colours, plush velvets and beautiful bathrooms.

The hotel hasn’t just had an interior makeover – it has also introduced a series of experiences that you can choose from during your stay. Forget classic bed and breakfast. Here you can choose from lots of different tailored packages – from the Detox, Retox and Repeat break to the Escape Outdoors package, all of which include experiences like paddle-boarding and picnics on the beach to spa treatments and private yoga sessions. And of course, this being an Adnams hotel, you can enjoy the Adnams Experience in the pretty courtyard and designated tasting room.

There’s also a stylish restaurant, The Still Room, which is ideal for a special occasion or any night you feel like a treat. For more of a pubby atmosphere and informal dishes, there’s also The Tap Room bar at the rear of the hotel. It’s a cosy place to curl up in with a book and a pint of Adnams ale.